BELIGHT ICE CREAM
About this project:
A start to finish creative branding project. From the logo, branding, packaging design, creating print templates and marketing materials. In 2021 this product landed on the shelves of Vitamin Shoppe, Unique Fitness, Gold's Gym, and Complex Gym.
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Belight: A healthy way to ice cream.
Belight is a low carb, high protein ice cream that can be enjoyed by anyone. This ice cream was sold in Vitamin Shoppe across the US, as well as local NY gyms - Unique Fitness, Gold's Gym, Complex Gym.
Logo & Branding
Created using Adobe Illustrator. Vector graphic, with bright color pallet and bold simple fonts.
Packaging Templates
Packaging templates created using Adobe Illustrator with glossy and silver foil finishes.